AIA Customers Win a Journey of a Lifetime at "Egypt Pharaohs Exploration Quiz Game"

   

Hong Kong August 29, 2005 - American International Assurance Company (Bermuda) Limited (AIA) fulfilled the dreams of 20 AIA Hong Kong customers with an exploration trip to Egypt. Nearly one hundred finalists competed in the "Egypt Pharaohs Exploration Quiz Game", held at the Convention Hall of Hong Kong Convention and Exhibition Centre on Aug 28.

The quiz contest was the highlight of the "Egypt - Pharaohs Exploration", the second mega program of "Your Dreams Come True with AIA" campaign for 2005, following the highly-successful Coliseum Dreams Come True Singing Contest held in March this year.

All 20 winners, who will embark on a journey of a lifetime to Egypt, were selected after a three-round contest in which their general knowledge on different aspects of Egypt, including history, culture, weather, Egyptian habits were tested.
Mr. Alwin Lam, Executive Vice President & General Manager of AIA, congratulates 20 lucky winners of Egypt Pharaohs Exploration Quiz Game. The winners will join the Egypt Exploration Tour led by National Geographic Channel this October.
Mr Alwin Lam, Executive Vice President and General Manager of AIA, said: "We are delighted to announce that 20 customers will be able to realize their dreams to join the National Geographic Expedition to Egypt this coming October. During the trip, this group of customers will be able to meet with National Geographic Explorer-in-Residence Dr. Zahi Hawass.

"As a highly-acclaimed archaeologist, Dr. Zahi Hawass is also the Secretary General of the Council of Antiquities of Egypt. He will accompany the AIA customers to experience many facets of an ancient civilization and mysteries of the Pharaohs."

"The customer relationship programs themed under "Your Dreams Come True with AIA" have attracted enormous interests from our customers. Through these programs, we want to reward our customers and inspire them to pursue their dreams," added Mr. Lam.

AIA is Southeast Asia's largest life insurer, with branch offices, subsidiaries and affiliated companies located in countries and jurisdictions including Australia, Brunei, China, Guam, Hong Kong, India, Indonesia, Japan, Macau, Malaysia, New Zealand, the Philippines, Singapore, South Korea, Taiwan, Thailand and Vietnam. AIA markets a full line of life insurance products through a multi-channel distribution system, whose core franchise is an extensive agency force. AIA is a wholly-owned subsidiary of American International Group, Inc. (AIG), the world's leading international insurance and financial services organization.

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