AIA Hong Kong announced Emperor Cinemas has joined the AIA Vitality wellness programme as the latest addition to its roster of lifestyle reward partners, expanding the choice of rewards available to its members. By practicing a healthy, active lifestyle, AIA Vitality members can accumulate exercise points to redeem leisure rewards of up to two free movie tickets each month. AIA Vitality has an extensive line-up of reward partners. In addition to a series of existing rewards and offers from a variety of partners including Hotels.com and Emirates, from 1st May onwards, members with sufficient exercise points can redeem free movie tickets at any of the Emperor Cinemas across Hong Kong#, as well as rewards and offers^ from Starbucks, MCL Cinemas, HKTVmall, etc.
AIA Vitality is a game changing wellness programme which redefines the traditional concept of insurance. With a wide range of lifestyle rewards and discounts, including health checks, fitness devices, sports equipment, fresh fruits and vegetables, free movie tickets, etc., the wellness programme takes an all-rounded approach that encourages members to maintain a healthy lifestyle.
Its comprehensive approach to promoting healthy living has been well received by the public. According to a recent survey conducted by international research and data analysis firm YouGov, AIA Vitality is Hong Kong people's most preferred digital Health and Wellness Platform to help them live healthier*, underlining its market reputation and customer recognition.
Ms. Bonnie Tse, General Manager, Strategy and Wealth Management of AIA Hong Kong & Macau, said, “AIA Vitality motivates members with a diverse range of rewards and offers, and integrates the concept of healthy living into various aspects of members' daily lives. With Emperor Cinemas on board, the wellness programme enables members to enjoy leisurely rewards by keeping an active lifestyle, taking care of both their body and mind. I strongly believe that it is the multi-faceted, interactive design and AIA's brilliant application of innovative digital technology that enables AIA Vitality to be incorporated effortlessly into members' daily routines. This has made it Hong Kong people's most preferred digital Health and Wellness Platform to help them live healthier*, a testimony to our commitment to help people live Healthier, Longer, Better Lives.”